Jake Hawkridge joined Recon Analytics in 2023 as a Director and Analyst with a primary focus in the B2B Telecommunications market where he assesses companies’ satisfaction and needs from current and potential providers as well as for solution-based offerings.
Jake initially joined Recon Analytics’ Telecom Business Pulse team and played a prominent role in the weekly development and delivery of Recon’s Business Telecom Pulse study which speaks to over 25,000 business decision makers and influencers per year regarding their companies’ preferences and intentions with their mobile and broadband services. Currently, he is leading one of the company’s telecom consumer client teams.
Jake analyzes the results of each weekly study to provide guidance to clients on what they can immediately do to increase their standing in the marketplace as well as what they can expect in the near and long-term future.
Prior to joining Recon Analytics, Jake spent 10 years at Neustar in various roles across client success and consulting organizations. Jake led project deliveries for a range of Fortune 100 clients spanning multiple industries, including telecommunications and financial institutions.
Jake brings deep subject matter expertise in consumer segmentation, multi-touch attribution, and marketing mix models. He leverages his expertise to bring valuable insight, recommendations, and solutions to Recon’s clients.
Jake holds a bachelors from Whittier College where he double majored in Political Science and Sociology and completed a Fletcher Jones research fellowship.